to bring more job applicants to our clients by offering them Indeed Sponsored ads directly through our platform.
Indeed helps millions of job seekers and employers find the right fit for them every day.
Indeed is the world's #1 job site, *with over 250 million unique visitors every month** and sites in over 60 countries. By providing access to great talent from all different fields, Indeed helps employers of all sizes find and hire the right talent for them.
Integrating with Indeed optimizes the hiring process, improves the job seeker experience, and helps employers find their right hires, faster. When you opt-in to the Indeed integration, external jobs that you create or update in Discovered are sent directly to Indeed via an XML feed. This ensures that your most up-to-date job content is available in their free*** search results.
Need to increase your job visibility or reach more quality candidates? Pay to promote your jobs postings on Indeed.
*Comscore, Total Visits, March 2021 | **Google Analytics, Unique Visitors, February 2020 | ***Terms, conditions, quality standards and usage limits apply
To learn more about how Indeed helps millions of job seekers and employers find the right fit every day, visit:
Indeed Sponsored Jobs Integration
Indeed Sponsored Jobs integration optimally advertises your jobs on Indeed to increase the likelihood of hire by 4.5x*. With data-driven matching technology built on 17+ years of hiring data and job seeker insights, Sponsored Jobs displays your jobs to candidates who are most likely to apply — helping you attract quality applicants. Sponsoring a job on Indeed will help you reach a diverse and high-intent audience to expand your pool of quality applicants.
*Indeed data (worldwide)
Features &
Benefits
-
Sponsored Jobs are 4.5X more likely to result in a hire*
-
More talent and more hires
- Over 250 million people visit Indeed every month**
- Over 80% of US online job seekers visit Glassdoor or Indeed***
- Job listings you create or update in Discovered are automatically sent to Indeed.com, so your most up-to-date job information is ready to be found by Indeed's 250M+ unique monthly visitors whenever they search. There are over 225 million resumes on Indeed* - with 9M+ resumes added or updated every month - giving you access to talent in every field.
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Prioritize the campaign objectives that matter most to your recruiting success
- Objective-driven campaigns will enable you to quickly set up and execute hiring campaigns focused on achieving your most important recruiting goals — time to hire, volume of applicants, and cost per apply (*not available in all markets)
- Track campaign success with ATS integration, Google Analytics, or Indeed Apply.
- Budgeting tools to plan, control, and allocate your spend based on the volume of applicants you need at a cost that fits your budget.
-
Data-driven analytics
- Indeed’s performance data helps you optimize your recruiting campaigns and make the right hire, quickly and easily.
- Because of their increased visibility over time, Sponsored Jobs are 4.5X more likely to result in a hire. You may choose to sponsor (advertise) your jobs to improve visibility, when you need to hire quickly, or when you are having a hard time filling a role.
*Indeed data (worldwide)
**Google Analytics, Unique Visitors, February 2020
***Indeed data (US)
Wondering Why Your Indeed Job Posts Are Missing?
Here's What Changed
Indeed’s enforcement policy on duplicate jobs has shifted. We’ll show you how to adapt.
Indeed Job Posting Guidelines: Avoid Duplicate Job Issues
If your job posts are disappearing from Indeed, you're not alone.
Indeed is cracking down on duplicate listings—and it's not just a minor change. It's an enforcement shift that can directly impact your visibility and hiring results. Here's everything you need to know to stay compliant and maximize results on the platform.
What is happening?
Indeed is tightening the enforcement of its existing duplicate job posting policy. Now, if a job appears to be a duplicate of another listing (even if slightly edited), it may no longer be visible organically. Instead, it may require sponsorship to appear to job seekers.
This isn’t a new rule—it’s just being more strictly enforced now.
Why it matters
Duplicate job postings:
- Create confusion for job seekers
- Reduce the authenticity and credibility of your employer brand
- May lead to listings being flagged and hidden from Indeed’s search results
Ultimately, harm application rates and candidate experience
What Exactly Counts as a Duplicate Job?
A job copy may include:
- Reposting an old job
- Reopening a previously closed job that’s similar to another still live
- Minor variations (e.g., title, location, or description changes) to the same core role
Even if your posting isn’t word-for-word identical, it could still be flagged by Indeed’s system as a copy based on title, description, location, or timing.
What You Should Do
To avoid suppression and stay compliant, follow these best practices:
| Do This | Avoid This |
| Post each role with distinct details (e.g., audience, experience level, location) | Reposting the same job with minor tweaks |
| Consolidate shift or location variations into a single, well-detailed job post | Splitting one role into multiple posts with minor differences |
| Use sponsorship when promoting similar roles or replacing posts | Expecting reposts to appear for free if flagged as duplicates |
| Use tools like Job Ad AI Pro to write distinct, targeted listings | Copy-pasting job descriptions across multiple listings |
How to Tell If a Job Is Flagged
When viewing their job list on Indeed, clients will see a message indicating that a job is a “copy” if it’s been flagged. In those cases:
- The post may only show if sponsored
- Editing or reposting won’t guarantee visibility unless it’s made distinctly different
Sample Message You Can Share with Clients
Subject: Action Needed – Stay Visible on Indeed with New Job Posting Guidelines
Dear [Client Name],
Indeed is now enforcing stricter duplicate posting guidelines. Any post flagged as a “copy” of a current or recently posted job may not be visible unless sponsored.
Here’s how to stay compliant:
- Avoid reposting similar roles with minor edits
- Combine variations (e.g., shift, location, department) into one clear listing
- Use sponsorship to boost visibility when needed
We’re here to help you stay ahead of these changes. Reach out with any questions.
Still Have Questions?
We recommend reviewing the full FAQ document from Indeed, which outlines how jobs are flagged, why sponsorship helps, and what employers can do to avoid visibility issues:
Read the Full Indeed FAQ (PDF)
Think Like a Job Seeker Guide
Questions?
If you're unsure how these changes affect you or your team, reach out to your Discovered client support representative. We're happy to walk you through the details.
Posting via Application Tracking System Versus Direct on Indeed
Indeed wants to make sure we are sending job seekers to the correct source of truth for jobs while reducing duplicate jobs and improving our jobs marketplace.
What is happening?
On August 19, 2024 we are announcing a new policy for the United States that allows organic visibility to one source of jobs. Jobs that are indexed to Indeed from sources such as a their career site or ATS are typically allowed organic visibility (unless visibility is limited for other reasons). If a client’s jobs are already indexed to Indeed, any job that they post directly on Indeed will need to be sponsored. Clients will no longer be eligible to receive free traffic to both indexed jobs and jobs posted directly to Indeed.
Who is impacted?
Clients who have indexed jobs and also post jobs directly to Indeed will receive a notification via email and in the Indeed interface that they will be impacted when the new policy goes into effect in October. Impacted clients would need to sponsor their hosted jobs for those jobs to be shown.
What do I need to do?
There’s no immediate action for you. This is a courtesy notification about a change which may impact some of your clients.
We recommend ensuring your clients understand how to take advantage of integration capabilities with your ATS. Many clients who may not be leveraging their ATS jobs as their primary jobs on Indeed may decide to do so going forward.
Indeed FAQs
You should sponsor the job to receive visibility on Indeed.
We are part of the Indeed Platinum Tier Partnership
ATS Sync Suite of Integrations
As a Platinum Partner, we enjoy seamless synchronization with Indeed's technology.